January 1, 2010 – 1:27 am
The AIDA model consists of 4 different phases that leads to the purchase of a product/service. Attention Attention is the 1st phase that will spark the interest of a consumer. What sparks attention is usually by its unique design, pricing, and marketing. Interest Interest is the 2nd…
December 8, 2009 – 9:51 pm
People love customization. It gives them that personal touch, that uniqueness, that individuality. The ability to make a product that is unique to the user’s taste, to the user’s preference, is the ultimate satisfaction. That is the power of capturing the hearts of others to your products. Make your business have the ability to customize [...]
There are 3 factors when selling a product. It has to be pretty, cheap and effective. Lacking in one of these factors will make it less effective in selling the product. If the product contains these 3 factors, then there will definitely be repeat purchases. 80% of your sales are generated by 20% of your [...]
Presell is an important technique in marketing that can generate more sales from your products. There are many ways to presell and listed below are common ones used by businesses. Articles about the product- articles on what the product does and the pros of having it can make it a seller. Video demo on the [...]
December 29, 2008 – 11:17 pm
In the world of business, packaging is an important factor that can make or break a product. If done right, people will buy it without even trying it because many link superior packaging to superior product. You can be creative on your packaging and even entertain the customer while you’re at it. It is basically [...]