Product Sharing Marketing Strategy

It is hard for a product or service to become big without people sharing it to others. That’s why I introduce to you “product sharing marketing strategy”. If your products or services can share among others then it is a great marketing strategy at a very lower cost. Products that will be shared among people will spread like a virus.

You will save yourself tons of money from advertising cost if you have customers who will help share and market your products to others (marketing at its best). Craft a strategy that will help market and share your products to others. It is a great low cost marketing strategy.

product sharing marketing

Here’s an example…
You have a tangible product and you will include a little product sample inside for your customers to share it with their friends, families, relatives or strangers. Of course you must include an incentive (or the customer will use the sample product as well) like a rebate card that asks for the name, address, email of both the customer and the person who has the sample. Both of the people in return will get cash back. By doing so, you spread your product samples and also obtain a mailing list of the people who had tried your products. You can start building your business from there.

Products and services that can be easily shared among people is the best marketing. Use product sharing marketing where you will reward your customers to help spread your products or services. Product sharing is a great marketing strategy where your customers are the salesmen (in a great way).

4 Comments

  1. Posted April 13, 2008 at 9:04 pm | Permalink

    We tried at one trade show earlier this year to attract attention to our new collection by giving away one of our products that was yet to be officially included in the collection. basically people could not purchase it at that time, they could only get it for free at the show :-)

    It is too early for me to draw any conclusions whether it worked or not but the signs are it did. We have another show coming up in 2 weeks and we are going to do exactly the same (we still can as it is different market)

  2. Posted April 13, 2008 at 9:38 pm | Permalink

    Nice touch. Just like ‘email this post’ in blogosphere, if we make it easier for customers to share, the product can acvhieve the viral status.

  3. Posted April 14, 2008 at 2:21 am | Permalink

    Great tip! Now the problem is to come up with such a product. O_O

  4. Posted April 15, 2008 at 1:26 am | Permalink

    Biz- Nice move! Good luck on your marketing strategy =D! Share your conclusion when you find out the result!

    Zedd- Yep! Exactly!

    Deimos- Start being creative buddy =)!

Post a Comment

Your email is never published nor shared. Required fields are marked *

*
*