7. Create something from nothing
“Create something from nothing” is a deceptive tactic used in order to fake, confuse or bait the enemy. It can be a lie, illusion or even an impression for the results will be the same (deception). This deceptive tactic can be used defensively and offensively to further your goals.
One can use the tactic defensively by creating a deception that makes you impregnable. By creating an illusion that your business have no flaws nor weaknesses, your enemies will not dare contest you. One can also create illusions, luring your enemy into the prospect of gain when it is in fact their doom. Your enemy’s loss will be your gain.
This tactic can also be used offensively by creating a deception that makes your business successful and popular (when in fact it is not). This gives off a great impression and more people will want to do business with you; making you well known and popular in the end. That is what it means to “create something from nothing”.
