Category Archives: Marketing Strategies

Factors in Strategy

There are 4 main factors in strategy.
To know them all is the pinnacle of success.
Right Information – information is the key to strategy, and having the right information is like life and death for rumors, gossips and the false can cover up the truth.
Right Place – the right place is the… [...]

Business of Hospitality

In today’s business era, hospitality reigns. It is not enough to provide superior products/services with mediocre hospitality. Hospitality is very important because it is giving attention, warmth, generosity and a smile on the customer’s face. Atmosphere is important and serving your customers like kings and queens gives them a memorable experience which they will [...]

The Word “But”

Words unrefined is a crude affair, for it easily offends the ears when spoken without thought. The word “But” is catastrophic for something that is composed of 3 letters for even if the first phrase is positive, everything turns negative through it. The “But” leads to a negative that obscures everything that was…

Making Customers Feel Special

We all love to feel special, and giving great customer services will make your customers feel that way. The warm smile, gracious words, and remembering your clients’ names will make them feel treasured and valued. Customer service is mainly social and words are the initiator of that process.
Words can create an opportunity to [...]

AIDA Marketing Model

The AIDA model consists of 4 different phases that leads to the purchase of a product/service.
Attention
Attention is the 1st phase that will spark the interest of a consumer. What sparks attention is usually by its unique design, pricing, and marketing.
Interest
Interest is the 2nd…