Do you think Business = War? Your company is your base. Your territory is your land. Your employees are your soldiers. Your capital is your resources. Your managers are your officers. Your logo is your flag. Your objective is global conquest.
Business and war is exactly alike. Instead of bloodshed and death, you replace it with exhaustion and layoffs. Replace generals with executive officers and commander-in-chief with CEO. In the end, the goal of both business and war is profit. Business and war are like twin brothers that go hand in hand.
Like war, business must first establish their foothold in their primary location before they can start expanding to other locations (and eventually countries). Businesses invade countries that are rich in resources to obtain a stronghold there, which is the same way war operates on.
If you treat your business like a military campaign, you will be more cautious on your decisions and plans. By being more alert on your actions and the movement of your competitors, you will be able to establish your first stronghold. War is a serious game, and treating your business just like you do in an actual war makes you less vulnerable to your competitors. Repeat after me, Business = War.
10 Comments
I sincerely agree that Business = war (online and offline). At times big companies steal their competitor(s) ideas and reverse engineer procedures. In many cases, having a business means using dirty tactics to get ahead of the competition. It’s really a war in the business world, no doubt.
The problem with this analogy is that war tears countries and economies apart, causes alienation, and frequently inspires united mass response from other countries with the express purpose of utterly destroying the invader.
War takes a huge toll on the population by killing a portion of a generation, who would be better occupied getting an education and a job.
War also makes populations fear and hate other populations, surely a poor template for any business.
Karen- Businesses can tear apart 3rd world countries by controlling the countries own resources and workforce for their own gain. Economy of that particular country can go up but at a heavy toll. Leaders of these countries are either bribed or forced to obey (under debt) so these businesses are free to do whatever they want (no other country can interfere). Working conditions of 3rd world countries are so bad that some people end up dying from them. Fear and hatred will occur from business exploitation. So all in all, war and business is the same. Although a poor template it is highly viable if they cover the truth up.
David, Why can they do this? If a business is so unethical and immoral that they are willing to torture a population, for nothing better than money, why can no one interfere? It’s so sad that the free press of the world, the supposed watchdog who reveals evil so that something can be done, apparently are not accomplishing their mandate. It’s also horrifying to realize that business has become so morally bankrupt that they will literally do anything for money. Very little reflection, thought or following of supposed ‘Mission Statements’ must be going on.
I have always thought of war as the ultimate culmination of the total failure of diplomacy, reason, human interaction and thought to find a way to cooperate.
How sad if business is truly analogous to war.
Business = War, whether we like it or not … Supplier vs customer, you vs competition, management vs staff, new ideas vs old ideas …
so unfortunately I have to agree with this analogy
Makes me want to go hide somewhere, go off the grid, grow all the food we need and learn to weave. I’m viewed as the enemy by the very companies I buy from? How unbelievably sad and useless. I won’t be buying anything for a while…first I have to bury this in my psyche, so I can buy the stuff we need to live, eventually.
That’s a good mantra-Business=War. Many aspects of life should be confronted as such.
You are totaly right business = war
There is one huge difference between buisiness and war - if a business thinks of everything it does as us vs. them (competition), they are losing sight of their customers.
One of the things that struck me recently at my job was when my boss said “we’re going to take back the market share that has been stolen by our competitors.” That sounded wrong to me, and here’s why:
Market share isn’t “stolen” by competitors or “taken back” by your business… it is GIVEN by your customers - THEY make the choice of who to give their business to, not you or your competitors.
And in war, I, as a citizen, might choose not to support either side, and go with a third, less offensive option.
Just my $.02.
Namaste,
A. Caleb Hartley
http://www.environmentastic.com
Business = War!
That’s why Sun Tzu’s Art of War is so popular among corporate decision makers..