The best way to think outside of the box is to break the trend. Rather than riding the trend, be the one that sets it. Innovators and creators are always the people that get the glory through setting a trend for others to follow. Become a trend setter.
Breaking the trend starts with innovating and creating things that are unique and of value to users. Start a trend through discovering or making something that has never been done before whether it is in your industry or product/service.
Denying the regular principles and rules is a good start. Most of the industry rules and principles were established by previous trend setters who used it as a way to limit others and empower themselves. Previous trend setters became the conglomerates that issue restriction and rules to prevent others from rising. Rather than going with the flow set off by others, make your own flow to set off a wave.
Breaking the trend starts off as a mentality that will later become a vision to be seen and a voice to be heard. Rejecting the norm and creating your own trend starts with creativity, and that will be the innovation to shake your industry. Don’t abide to the rules, make your own.
