4. Substitute leisure for labor
“Substitute leisure for labor” means to put the enemy in a constant state of work and exhaustion. To do so, you will have to make them take the bait of overusing their energy for fruitless gains. Doing so will exhaust the enemy, their resources and morale.
Never make your enemy relax, stress [...]
Exploring all possibilities for your marketing and business endeavors is the quickest way to maximizing your business. Explore all possibilities. Work on them. Exhaust them. By letting your mind work and letting your possibilities evolve, the varieties and potentials are endless.
Write down the different possibilities you will do for your marketing and business endeavors. Evolve [...]
3. Kill with a borrowed Knife
“Kill with a borrowed knife” means borrowing other’s people power to help you eliminate a threat. When you lack power or don’t want to reveal yourself, you will borrow a knife (from an outside force) to eliminate a threat. By doing this, you are using other’s people power for your… [...]
Are you the kind of person who likes to underestimate your enemies? I find that to be very bad since it promotes arrogance and ignorance. When we underestimate our enemies, we are trapped in our own illusion. We will fail to observe our enemies properly and ignore sound advice against them.
Overconfidence can be disastrous if [...]
One of the best ways to be remembered, talked about and obtain new customers is to overdeliver. Make your business overdeliver to the point that customers have to praise and talk about it. To make that easy, you must be underestimated; for when your business is underestimated, people will expect little of you. This is [...]
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